Johannesburg, South Africa
CREATE. CONNECT. CLIMB. GET REWARDED.
Your talent should take you somewhere. Join the community for free, earn Gene Points and climb the leaderboard.
Step 1
Sign up free
Fill in your name, phone number and what you do. Your profile is created straight away.
Step 2
Book photo day
We shoot your profile pictures on 26/09/2026 in Johannesburg. The fee is R175.
Step 3
Earn points, climb
Every shoot, event and booking earns Gene Points. The top three of the season win cash.
Season
Live leaderboard
1st R2 000 · 2nd R1 000 · 3rd R500
No members on the board yet — be the first to join.
Our work
Shot by Genelation Studios
Real pictures from our sets in Johannesburg. This is the quality of profile pictures you get on photo day.
Gene Points
How you earn points
Every point moves you up the leaderboard. Here is exactly what each thing is worth.
Sign up & complete your profile
Fill in your name, what you do, your Instagram and a short bio.
Book & pay for photo day
Your professional profile pictures are shot on photo day.
Show up to a community event
Meetups, shoots and workshops in Johannesburg.
Shoot on a Genelation set
Model, shoot, style, film or assist on one of our productions.
Get booked for a paid job through us
Any brand, campaign or client booking we send your way.
Bring a friend who joins & pays photo day
They must name you when they book.
Get featured on our page
Your work posted on the Genelation socials.
Win a monthly creative challenge
Themed challenges announced in the community group.
The 7 levels
Gene Points move you up. Every level unlocks more.
Profile + community access
Invited to castings
Priority at events
Featured in the directory
Direct brand introductions
Host shoots & events
Season campaign lead + cash pool
Ready to join?
It takes one minute and it's free. Photo day is how you get your profile pictures.
Sign up now